Search Engine Optimization

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At Cylus creators we follow a multi disciplinary and creative approach to search engine optimization. As a strategy SEO is crucial to any business with an online presence as it is a set of techniques used to improve the organic ranking of a website with leading search engines. It involves a paradigm from traditional marketing and requires research based insights to drive business by generating leads and sales while reducing significant marketing costs. Our dedicated team in this domain helps create a strong and strategic online presence and in turn building your brand identity.

We bring together a strong crossfunctional team from technical experts to designers and copywriters to build a successful SEO campaign. Our approach is both intensive and full service with well defined deliverables and measurable results.

A SEO campaign with us involves:

Initial Review and Analysis- – This involves the first review and analysis of a client site to identify gaps and improvements needed. Here we analyze some basic components such as duplicate content, flash sessions, back links and other factors affecting optimization and ranking. This phase also involves competitor analysis and website analysis.

Keyword Research and Analysis - - In this phase we use a set of extensive tools to analyze data and find the best keywords to use to help gain improved rankings. This involves:

  • Primary Keywords
  • Secondary Keywords
  • Keyword Competition Research
  • Keyword Grouping and

Content - Niche and well written content is an important component of SEO. Content is simply put the most important tool for search engines to index and to engage visitors. We offer a wide range of content such as:

  • Website Content – Our copywriters follow best practices in crafting informative and relevant content using proper keyword densities and other such components in line with search engine algorithms
  • Press Release - Our Press Release writing and distribution service delivers newsworthy content to ensure optimum visibility.
  • Articles – We provide research and keyword based articles to deliver business results.
  • Blogs - Our blog writing services offer optimized content that engages audience in a targeted demographic.

Link Development- A critical component in SEO is link building and we use a wide variety of techniques to enhance link development some of which are:-

  • Fee Based Directory Submissions
  • Article writing and submissions
  • Blog Posts
  • Social Bookmarking
  • Social Media profile creations & mentions
  • Free directory submissions
  • Info graphics creations and submission
  • Industry forums, Blogs and Social Media Sites
  • Link baiting etc.